Signal Interactive Marketing Insights

Online Reviews vs Word of Mouth: Which Has More Trust?

Supporting local businesses is a growing trend. One may be on the hunt for a tasty new breakfast spot, or perhaps in search of a well-trusted contractor to help finish the extra bathroom. Working directly with a local company often comes with more trust and compassion, as op...

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Strategic SEO Ranking Factors for Search Engine Optimization

As a Columbus SEO Company, we work with a large number of business clients to grow their brand visibility in search engines. We achieve these improvements in ranking and overall traffic by targeting relevant searc...

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How to Generate Leads From Your Website

Your website is a vital tool for drawing in customers and clients.  With millions of people online everyday, it's imperative that your website fully showcases who you are as a business.  But how do you generate the leads you need to make and Read More

3 Ways to Use Analytics to Evaluate Your Audience

If you use social media to reach your core audience and show your online presence to its maximum potential, then it's important to understand analytics.  Analytics can help you fully understand what your audience wants, what your audience thinks, and what your audience expe...

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Protect Your Business Reputation with Social Media

It seems like everyone uses social media these days, and with that kind of exposure it's extremely important that your business builds the reputation that you want it to have.  A negative reputation can destroy a company's credibility, but a positive impact can lift you...

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