Category: Branding

Understanding Consumer Intent

Understanding Consumer Intent in The Buyer’s Journey

As marketers, it’s essential to understand the buyer’s journey and tailor our strategies to meet their needs at every step. With so much competition...

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instagram aesthetic

How to Establish an Instagram Aesthetic for your Brand

Instagram was launched in 2010 and currently has more than 500 million users globally, making it one of the most popular social media platforms...

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