614 Concrete
An effective website for generating leads from search engine marketing.
Over half of today’s web traffic comes from mobile devices. That’s why every website from Signal is responsive and mobile-friendly, developed to fit any screen size with a tailored, simple user experience across all devices. No matter what your customers are doing, or where they’re located, they’ll have complete access to the information and touch points on your website. Web design with the user in mind.
We deploy a variety of strategically designed Calls to Action (CTA) that encourage users to convert and get communication started.
Our websites include a variety of customized add-ons to suit any unique need for your organization, including integrations with third party tools and software.
How do we produce a website that’s unique to your company and your business goals?
We walk you through our proven process from concept through design to launch.
Discovery & Planning
Every website design project at Signal kicks off with a discovery and strategy phase where our web design team– including writers, strategists, designers, and coders– communicates with you and your stakeholders on the scope of the project and its place in your business strategy. This stage produces a project timeline and content strategy suited to your needs so we can get to work on the details.
Content & Information Architecture
Once we have identified the target audience, brand message, and communication strategy, we formulate a detailed Information Architecture for the content and pages of the site, including the website layout wireframes, map of features and functionalities, and specific copy for each page. This is the blueprint phase of the project.
Creative Design Mockups
At this stage, our website designers roll up their sleeves and start applying color and designs to the wireframes and outlines that we have finalized. Visual layouts, inspired by proven user interface research and emerging design trends, will foster optimized user behavior and site navigation, information-retrieval, organic page-flow and a positive response to your brand, services, and company message.
Responsive Website Development
Each of our websites are made to be responsive so they will load correctly across various screen sizes, from mobile to tablet to desktop. All frontend coding is rock solid, crafted in HTML5 according to industry best practices, within the WordPress CMS (content management system), which allows our team and yours to make future content and page updates in real time as needed.
Quality Assurance, Testing, and Launch
Our final phase involves thorough quality assurance testing on multiple devices and browser environments to ensure that the site is fully functional for all users, with pages that load quickly and correctly on mobile, tablet, and desktop. We fix any bugs or problematic content, and security measures are put into place to guard the site against hacking and other malicious attacks. After the exhaustive testing phase, a system administrator will transfer the new site to your live hosting environment on the web.
An effective website for generating leads from search engine marketing.
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